Aaron and I heard Sue Fishkoff talk last night at the UNC Hillel. (Thanks for the tip Emily) She was brilliant, funny, and witty. She engaged the audience of 50 people for over an hour. Here is a link to her book - check it out. And there is also Amazon.
http://www.randomhouse.com/catalog/display.pperl?isbn=9780805242652
In this link it says, "She explains why 86 percent of the 11.2 million Americans who regularly buy kosher food are not observant Jews—they are Muslims, Seventh-day Adventists, vegetarians, people with food allergies, and consumers who pay top dollar for food they believe “answers to a higher authority.”
I can't wait to read it.
No comments:
Post a Comment